BMW Group Australia has detailed a significant increase in electrified vehicle sales off the back of new product launches, with electric vehicles (EV) posting 1550 per cent growth in volume during the first half of this year.
The company says the new iX3 and iX electric SUVs, as well as the new all-electric i4 Gran Coupe have been key drivers for its spike in sales. Between January and June 2022, BMW has sold 237 iX3s, 155 iXs, and 133 i4s.
Soon BMW will also add electric versions of the new-generation X1 crossover as well as the 7 Series flagship limousine, aptly named iX1 and i7.
Following the launch of these two new vehicles, BMW Group Australia will have a total of 12 electrified models on offer in the local market.
Mini Electric Hatch
BMW has also seen a 75 per cent increase in plug-in hybrid registrations during H1 of this year, driven by a 57 per cent increase in X5 xDrive40e sales (to 108 units), and an additional 119 registrations of the X3 xDrive30e which only launched very late in 2021.
It’s a similar story for the Mini subsidiary brand, with the Mini Electric Hatch posting 102 per cent growth to 168 units, while the Countryman Hybrid (PHEV) is up a less substantial 9.0 per cent to 95 units for the first half of 2022.
Globally, sales of fully-electric BMW and Mini vehicles are up by 110 per cent for the first half of 2022, as the company forges ahead to achieving its target of 2 million EVs on the road by the end of 2025.
Further, the BMW Group wants to have 50 per cent of global sales generated by EVs alone “before 2030”.
BMW iX3
Fully electric vehicles (EVs) only account for 1.8 per cent of new vehicle sales in Australia, with plug-in hybrids (PHEVs) accounting for even less market share at 0.54 per cent. You can read our industry EV sales breakdown here.
Volume has increased (not including Tesla) by more than two-fold compared to 2021 at the mid-way point of the year, however, and now that Tesla has joined VFACTS sales reporting, there’s a further 4653 Model 3s on the roads in 2022 alone – which is almost 1 in 2 Australian EV sales this year.
Conventional hybrids (think Toyota RAV4) are up by 12.0 per cent in 2022 with a more substantial 41,056 units, largely driven by Toyota’s wide range of closed-circuit hybrids. Market share of this powertrain type sits at 7.6 per cent.
See below for the Australian EV sales leaderboard through to June 30, 2022.
BMW i4 Gran Coupe
MORE: Australia’s best-selling EVs in the first half of 2022
