Want to order a new Lamborghini? Be prepared to wait until 2024 for your car to arrive.
The brand is “almost sold out” for 2023 according to Francesco Scardaoni, APAC region director for Lamborghini. Mr Scardaoni says the average wait time for a new Lamborghini is “roughly 15 months” at the moment.
That might sound like a long time, but a number of mainstream brands are facing similar (if not longer) wait times due to supply chain issues and production hold-ups.
Lamborghini won’t artificially cap supply to maintain its exclusivity in Australia, either. According to Mr Scardaoni the brand is working at “max capacity” to meet the current demand, rendering an artificial volume cap redundant.
“We are a small company,” he said, adding that “limiting supply isn’t the way we create exclusivity”.
Although it’s small, Lamborghini has recently hit some big milestones. It recently produced its 20,000th Huracan supercar, and has built 20,000 examples of the Urus SUV in record time.
The brand is reaching new buyers, too. Mr Scardaoni said women and younger people are buying cars in greater numbers, both in Australia and the wider Asia-Pacific region.
Almost 10 per cent of Australian buyers are female, compared to the current global average of 9.0 per cent, and they’re buying cars across the whole range – SUVs, and what Lamborghini calls its super sport cars.
The current average local Lamborghini buyer is 46 years old, is in line with the global average. Buyers tend to be younger in markets such as China, Cambodia, and Korea, however.
That’s one of the reasons the next-generation of Lamborghini cars will feature hybrid power, in a bid to be more “eco-friendly”.
“New customers are also really keen on having new technologies,” said Mr Scardoani.
Lamborghini has previously said it’s launching its first hybrid series-production vehicle in 2023, with Mr Scardaoni confirming it will be the Aventador successor. An Urus PHEV and electrified Huracan successor will follow in 2024.
This successor to the Aventador has been previously spied and will have a V12 naturally-aspirated engine with a plug-in hybrid (PHEV) system.
Lamborghini’s roadmap to electrification will culminate with its first all-electric model, which will arrive “by the second half of the decade”.
Mr Scardaoni recently confirmed this electric vehicle (EV) will have a 2+2 seating configuration.
Previous rumours point it being a grand tourer that will look similar to the Estoque sedan from 2008, and the Asterion concept from 2014.
Before the PHEVs and the EV launch, Lamborghini will reveal three new cars before the end of 2022.
Two of these upcoming models will be Urus variants, and the other will be a Huracan variant.
Mr Scardaoni confirmed the upcoming Huracan variant will be a high-riding version (likely called the Sterrato), and it will be revealed in December 2022.
This Huracan Sterrato will be the “final” variant in the line of the V10 Huracan supercars that started in 2014.
The Sterrato, according to Mr Scardaoni, will live in “a segment that doesn’t exist until now”.
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