Peugeot is bringing just over a dozen electric E-308 hatchbacks to Australia, priced at $65,990 drive-away, but it’s far from a typical new model launch.
The 14 examples of the small electric hatch are coming here as part of a ‘Peugeot Preview Program’, which the French brand is calling “an exclusive customer evaluation program”.
Over the first 12 months of their ownership experience, E-308 buyers will be asked to share their feedback with Peugeot Australia.
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Offered exclusively at first to customers who registered their interest in buying an E-308, the opportunity will be extended to all Australian consumers on Friday, November 8.
The company has declined to confirm a date for a more traditional market launch for the E-308.
The electric hatch – which Peugeot is calling a model year 2024 vehicle – will be available for test drives at the Sydney International Electric Vehicle Show this weekend.
Peugeot changed its official line on its EV plans in September, coinciding with its axing of plug-in hybrids (PHEVs).
“Although we’re not in a position to comment specifically on individual vehicles, the 100 per cent electric range is set to expand from 2025,” said a spokesperson for Peugeot Australia in September.
That leaves no official timing or confirmation for a raft of EVs that Peugeot had previously stated or indicated were coming here, including the E-208, E-308, E-3008, E-5008 and updated E-2008.
The company is rolling out a new mild-hybrid powertrain across much of its range during 2025.
Pricing
| Model | Drive-away price |
|---|---|
| 2025 Peugeot E-308 | $65,990 |
Drivetrains and Efficiency
| Peugeot E-308 | |
|---|---|
| Powertrain | Single electric motor |
| Drive type | Front-wheel drive |
| Power | 115kW |
| Torque | 270Nm |
| 0-100km/h time | 9.8 seconds |
| Battery | 50kWh lithium-ion |
| Range | 400km (WLTP) |
| Maximum AC charge rate | 11kW |
| Maximum DC charge rate | 100kW |
The E-308 will take approximately five hours to charge from 0 to 100 per cent using a three-phase 16A wallbox, or 30 minutes to charge from 0 to 80 per cent using a 100kW DC charger.
Dimensions
| Peugeot E-308 | |
|---|---|
| Length | 4365mm |
| Width | 1859 (mirrors folded) 2062mm (mirrors extended) |
| Height | 1465mm |
| Wheelbase | 2675mm |
| Boot space | 434L (seats up) 1467L (second row folded) |
| Gross vehicle mass | 2030kg |
| Tare weight | 1548kg |
Servicing and Warranty
Peugeot Australia is offering the E-308 with three-, four- or five-year pre-paid service plans, priced at $700, $1000 and $1220, respectively.
Below is how much servicing costs if you pay as you go:
| Service | Price |
|---|---|
| 12 months or 25,000km | $309 |
| 24 months or 50,000km | $431 |
| 36 months or 75,000km | $309 |
| 48 months or 100,000km | $495 |
| 60 months or 125,000km | $323 |
| Total | $1867 |
Safety
The Peugeot E-308 doesn’t yet have a safety rating from ANCAP.
Standard safety equipment includes:
- Adaptive cruise control with stop/go
- Autonomous emergency braking
- Blind-spot monitoring
- Active Lane Following Assist
- Rear cross-traffic alert
- Traffic sign recognition
- Multi-collision braking
- Surround-view camera
- Front, front-side and curtain airbags
Standard Equipment
There’s just one trim level of the E-308 on offer.
Standard equipment includes:
- 18-inch alloy wheels
- Tyre repair kit
- Matrix LED headlights
- Automatic headlights
- Rain-sensing wipers
- Power-folding exterior mirrors
- Acoustic glass
- Rear privacy glass
- Panoramic sunroof
- Proximity entry with push-button start
- Electric parking brake
- 10-inch digital instrument cluster
- 10-inch touchscreen infotainment system
- Satellite navigation
- Wireless Apple CarPlay and Android Auto
- DAB digital radio
- 6-speaker sound system
- Wireless phone charger
- Alcantara upholstery
- Dual-zone climate control
- Leather-wrapped steering wheel
- Heated steering wheel
- Height and reach adjustment for steering wheel
- Chrome-trimmed pedals
- Stainless steel scuff plates
MORE: Everything Peugeot 308
