Australian new-vehicle deliveries continue to slow from the record pace of 2023, with October 2024 sales figures down once again this month.

    However, year-to-date registrations are still up, and the end-of-year figure may yet eclipse the records set in 2023.

    Last month, 99,969 new vehicles were delivered to Australian buyers, a decrease of 6.4 per cent compared to the 106,809 deliveries made in the same month a year ago.

    That figure includes Tesla and Polestar, which stopped reporting to the Federal Chamber of Automotive Industries (FCAI) but continue to provide their figures to the Electric Vehicle Council (EVC).

    100s of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now.

    While deliveries of petrol and diesel vehicles dropped between 12 and 15 per cent respectively, hybrids have continued on their upwards trajectory, boosted by almost 55 per cent compared to October 2023.

    Year-to-date, the FCAI reports 1,028,376 new vehicles as delivered, which doesn’t count Polestar’s figures following its VFACTS exit in March, nor does it include Tesla deliveries from July onwards.

    Despite this, the annual figure is still ahead of the 1,006,095 new vehicles delivered between January and October 2023 – the first time deliveries had passed one million by the end of the 10th month.

    “While not at the record levels of 2023, the October result is solid,” said FCAI chief executive Tony Weber.

    “However, we remain concerned about the continuing performance of the private buyers segment which was down 14.2 per cent this month following a reduction of 17.2 per cent in September. This does indicate that economic pressures are a concern for families across the country.”

    Brands

    Toyota continued to dominate the sales charts, despite its deliveries dropping by nine per cent compared to October 2023.

    Ford’s sales also dropped by less than half a percent, though Mazda was one of the biggest brands hurt in October, experiencing a drop of almost 18 per cent.

    Sister brands Hyundai and Kia both experienced increases, but Mitsubishi, MG and Isuzu Ute all suffered decreases of more than 10 per cent.

    As reported earlier this week, Tesla logged its seventh straight month of sales decreases in Australia, contributing to a largely stagnant electric vehicle (EV) segment.

    BrandOctober 2024 salesChange YoY
    Toyota18,471-9.0%
    Ford8581-0.3%
    Mazda7656-17.8%
    Hyundai7086+7.0%
    Kia6602+16.9%
    Mitsubishi5590-12.6%
    MG5206-14.7%
    Isuzu Ute3651-12.2%
    GWM3350+12.9%
    Volkswagen3279-24.8%
    Subaru3116-13.5%
    Nissan3050-18.8%
    Mercedes-Benz2237+11.1%
    BMW2017-18.3%
    Suzuki1752+42.3%
    BYD1732+71.1%
    Tesla1464-26.4%
    Chery1448+110.5%
    Lexus1374+6.2%
    LDV1216-29.5%
    Audi1208-37.5%
    Honda854-12.4%
    Volvo686+2.8%
    Porsche673+38.8%
    Mini670+71.8%
    Land Rover576-29.8%
    Renault467-8.6%
    SsangYong428+24.8%
    Chevrolet381+7.0%
    Skoda336-41.7%
    Ram308-19.6%
    Fiat222+13.5%
    Cupra193-56.1%
    Jeep192-41.1%
    Polestar130+66.7%
    Peugeot93-58.5%
    Genesis70-56.8%
    Jaguar36-41.9%
    Leapmotor35
    Ferrari31+158.3%
    Lamborghini30+25.0%
    Alfa Romeo28-61.6%
    Maserati28-50.9%
    Citroen22+83.3%
    Bentley12-20.0%
    McLaren8+14.3%
    Aston Martin8-20.0%
    Lotus7-75.9%
    Rolls-Royce4+33.3%

    Models

    For the seventh time in the RAV4’s Australian history – and the fifth time this year – the SUV ended up on top of the monthly sales charts, though less than 250 deliveries separated it and the second-placed Ford Ranger as well as its HiLux stablemate.

    Though it appears the RAV4 won’t become the best-seller for the year due to the Ranger’s commanding lead year-to-date, it’s holding a firm second ahead of the HiLux.

    The Ford Everest allowed the Blue Oval to have two of its vehicles in the top four, with the SUV finishing the month ahead of Isuzu’s D-Max ute.

    In a rarity, there were no Teslas in the top 20, with both the Model Y and Model 3 missing the mark in October.

    Notable performers include the Kia Cerato (up a massive 163.5 per cent on last October), however, it wasn’t enough to get a top 20 placing.

    ModelOctober 2024 sales
    Toyota RAV44841
    Ford Ranger4757
    Toyota HiLux4523
    Ford Everest2668
    Isuzu D-Max2295
    Kia Sportage2136
    Mitsubishi Outlander1901
    Mazda CX-51833
    Hyundai Tucson1803
    Hyundai Kona1800
    MG ZS1761
    Toyota Corolla1751
    Mazda CX-31631
    Toyota HiAce (bus and van)1570
    Mitsubishi Triton1549
    MG 41486
    Isuzu MU-X1356
    Hyundai i301293
    Toyota LandCruiser Wagon (300 and 76 Series)1190
    Mazda BT-501186

    Segments

    • Micro cars: Kia Picanto (526), Fiat 500 (48)
    • Light cars under $30,000: MG 3 (920), Suzuki Swift (509), Mazda 2 (491)
    • Light cars over $30,000: Volkswagen Polo (337), Mini Cooper (217), Mini Aceman (24)
    • Small cars under $40,000: Toyota Corolla (1751), Hyundai i30 (1293), Kia Cerato (967)
    • Small cars over $40,000: MG 4 (1486), Volkswagen Golf (299), GWM Ora (154)
    • Medium cars under $60,000: Toyota Camry (661), BYD Seal (313), Mazda 6 (160)
    • Medium cars over $60,000: Tesla Model 3 (422), BMW i4 (142), Mercedes-Benz C-Class (131)
    • Large cars under $70,000: Skoda Superb (12), Citroen C5 X (1)
    • Large cars over $70,000: Mercedes-Benz E-Class (41), Audi A6 (29), BMW 5 Series (28)
    • Upper large cars: Mercedes-Benz S-Class (9), Porsche Panamera (7), BMW 7 Series (5)
    • People movers under $70,000: Kia Carnival (870), Hyundai Staria (171), LDV MIFA (43)
    • People movers over $70,000: Mercedes-Benz V-Class (33), Volkswagen Multivan (29), Toyota Granvia (14)
    • Sports cars under $80,000: Ford Mustang (311), Toyota GR86 (104), Subaru BRZ (67)
    • Sports cars over $80,000: BMW 2 Series two-door range (96), BMW 4 Series two-door range (95), Porsche 718 Cayman/Boxster (93)
    • Sports cars over $200,000: Porsche 911 (54), Ferrari two-door range (22), Lamborghini two-door range (19)
    • Light SUVs: Mazda CX-3 (1631), Toyota Yaris Cross (835), Suzuki Jimny (827)
    • Small SUVs under $45,000: Hyundai Kona (1800), MG ZS (1761), Mitsubishi ASX (1045)
    • Small SUVs over $45,000: Audi Q3 (543), BMW X1 (449), Mercedes-Benz GLA (420)
    • Medium SUVs under $60,000: Toyota RAV4 (4811), Kia Sportage (2136), Mitsubishi Outlander (1901)
    • Medium SUVs over $60,000: Tesla Model Y (1042), Lexus NX (563), Porsche Macan (337)
    • Large SUVs under $80,000: Ford Everest (2668), Isuzu MU-X (1356), Toyota Kluger (871)
    • Large SUVs over $80,000: Defender (328), BMW X5 (278), Lexus RX (176)
    • Upper large SUVs under $120,000: Toyota LandCruiser 300 Series/76 Series wagon (1190), Nissan Patrol (813), Kia EV9 (37)
    • Upper large SUVs over $120,000: Lexus GX (241), BMW X7 (111), Lexus LX (75)
    • Small vans: Volkswagen Caddy (66), Peugeot Partner (41), Renault Kangoo (34)
    • Medium vans: Toyota HiAce (1241), Ford Transit Custom (337), Hyundai Staria Load (289)
    • 4×2 utes: Toyota HiLux (825), Isuzu D-Max (411), Ford Ranger (288)
    • 4×4 utes: Ford Ranger (4469), Toyota HiLux (3698), Isuzu D-Max (1884)
    • Large pickups: Ram 1500 (258), Ford F-150 (247), Chevrolet Silverado 1500 (195)

    Sales by category

    Includes Tesla and Polestar sales.

    CategoryOctober 2024 salesMarket share
    SUV57,23357.3%
    Light commercial22,17122.2%
    Passenger16,04016.0%
    Heavy commercial45254.5%

    Top segments by market share

    Includes Tesla and Polestar sales.

    SegmentOctober 2024 salesChange YoY
    Medium SUVs22,826-4.5%
    4×4 utes16,243-19.3%
    Small SUVs14,969-6.1%
    Large SUVs11,557-22.0%
    Small cars7803+4.5%

    Sales by region

    Excludes Tesla and Polestar sales.

    State/territoryOctober 2024 salesChange YoY
    New South Wales29,452-10.8%
    Victoria26,772-11.5%
    Queensland22,012+3.4%
    Western Australia11,649+14.6%
    South Australia6267-10.7%
    Tasmania1594-20.1%
    Australian Capital Territory1403-10.6%
    Northern Territory859+11.6%

    Sales by buyer type

    Excludes Tesla, Polestar and heavy commercial sales.

    Buyer typeOctober 2024 salesChange YoY
    Private47,402-14.2%
    Business37,019-2.5%
    Rental6282+1.5%
    Government3147+1.1%

    Sales by fuel or propulsion type

    Includes Tesla and Polestar sales.

    Fuel typeOctober 2024 salesChange YoY
    Petrol43,506-12.3%
    Diesel28,941-19.5%
    Hybrid14,176+54.6%
    Electric6414+5.9%
    Plug-in hybrid (PHEV)2407+36.8%

    Sales by country of origin

    Includes Tesla and Polestar sales.

    Country of originOctober 2024 salesChange YoY
    Japan28,535-10.0%
    Thailand22,016-11.6%
    China15,401+1.9%
    South Korea13,701+8.8%
    Germany5,254+1.7%
    Jordan Mulach

    Born and raised in Canberra, Jordan has worked as a full-time automotive journalist since 2021, being one of the most-published automotive news writers in Australia before joining CarExpert in 2024.

    Buy and Lease
    Uncover exclusive deals and discounts with a VIP referral to Australia's best dealers
    Uncover exclusive deals and discounts with a VIP referral to Australia's best dealers