

James Wong
5 Days Ago
This June won't go down as an EOFY to remember from a new car sales perspective, despite strong numbers in the lead-up.
Deputy Marketplace Editor
Deputy Marketplace Editor
June has traditionally been a happy hunting ground for new car dealers with the end of financial year (EOFY) rush leading to booming sales, but 2024 barely rates a mention when compared to years gone by.
A total of 119,659 new vehicles were sold in June 2024, making it the most fruitful month of the year so far. It’s been the case every year, though, with this year’s figures only coming in as the sixth-best June result since 2014.
Excluding years heavily impacted by the COVID-19 pandemic, June 2024 only surpassed 2014 and 2019 for EOFY new car sales within the past decade.
Top new car sales months since 2014:
By contrast, 2024 has produced four record months for new car sales in Australia, with January, February, March and May topping previous benchmarks, while every month bar June has shown growth on 2023..
Despite the surging market, June 2024 also fell below the 120,043 new car sales average for June over the previous decade, which includes the pandemic-affected outlier figures from 2020-22.
It could be a sign that the new car market is slowing down, as many expected heading into 2024, as rising cost of living pressures mount on Australian households.
Month | Average new vehicle sales (2014-2024) |
---|---|
January | 82,377 |
February | 89,724 |
March | 100,773 |
April | 79,839 |
May | 95,704 |
June | 120,043 |
July | 87,298 |
August | 89,869 |
September | 93,871 |
October | 89,783 |
November | 95,227 |
December | 93,029 |
Despite this, the 632,412 new vehicles reported as sold in Australia is a new mid-year record.
Australia is on track for a record year as a result, with numbers for the first half of the year suggestion an annual tally in excess of 1.25 million sales is possible, well clear of the 1,216,780 bar set in 2023.
Josh Nevett is an automotive journalist based in Melbourne, Australia. Josh studied journalism at The University of Melbourne and has a passion for performance cars, especially those of the 2000s. Away from the office you will either find him on the cricket field or at the MCG cheering on his beloved Melbourne Demons.
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